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Why is it Required

India has 600 million mobile phone users, however, only 90 million know English. The balance 510 million cannot type on the phone because they do not know the English language. As a result, they cannot store their address book, cannot send a text message, and are off course oblivious to the Value Added Services - including the 3G content - offered by the operators.

The whole opportunity of digital enablement that could be addressable today through the ubiquitous mobile phone meets the stumbling block of regional language support on phone for easy typing. There have been myriad approaches in the past to support Indian languages on digital devices but these have failed due to their shortcomings to the peculiar nature of the Indian languages.

That is the inspiration behind the creation of Panini Keypad a clever virtual multilingual keypad which is user friendly and lightning fast.